Group Introduction
      Group Introduction
      • Making the best pants in the world

        Always committed to the brand mission of "making the best pants in the world"

        specialized in making men’s pants for 35 years, accumulated human body data of 12 million people and introduced 6 major patterns.

        multiple utility model patents in the trousers sector, participant in formulating men's trousers standards, cumulative sales of 100 million pairs ①.

      • Global Leading Men's Trousers Expert

        By 2021, Joeone boasts the highest share in the men's trousers market for 22 consecutive years ②.

        Validated as “The World's Leading Men's Trousers Expert” ③, leading Chinese men's trousers market.

      Data Resource:
      • ①Sales statistics of JOEONE from 1990 to 2021.
      • ②Goods sales survey and statistics conducted by China Business Association and China National Business Information Center on national key large-size retailing enterprises
      • ③Source Euromonitor International Shanghai Co. Ltd; measured in terms of men’s pants retail volume sales, 2020, covered 210 countries/regions, all retail channels; men’s pants retail value sales surpassing 15% of total retail value sales, and the core brand positionings are business or casual menswear, JOEONE was among top three men’s pants retail volume sales; research conducted in April, 2022.
      More than 2,000 offline stores all over China
      Joeone provides enriched product lines and services through over 2,000 offline stores in 31 provinces, municipalities and autonomous regions across the country, E-commerce platforms such as Tmall, JD.COM, Wechat Mall as well as personalized customized services.
      Leading Chinese men's trousers market , become the global trousers king

      Gazing into the futurity, Joeone will uphold the brand vision of "leading Chinese men's trousers, become the global trousers king" .

      Continue to be deeply engaged in the domain of men's trousers, achieve greater goal together with customers, investors and society with high-quality products and services.

      Gazing into the futurity, Joeone will uphold the brand vision of "leading Chinese men's trousers, become the global trousers king" .

      Continue to be deeply engaged in the domain of men's trousers, achieve greater goal together with customers, investors and society with high-quality products and services.

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